Chinese automobile industry is accelerating to sea. The reporter noted that recently, a number of car companies have frequently moved and actively laid out overseas markets. Recently, Jianghuai Automobile announced the export of 10,000 electric vehicles, which will be exported to the Gulf region and Central and South America. In Chongqing, the "Chongqing car to the sea" action plan is also continuing to be implemented, and a "Chongqing made" car is pouring into the overseas market. On February 26, the relevant person in charge of Changan Automobile told reporters: "2023 is the first year of the company's globalization strategy, and this year will accelerate the layout of overseas markets." At the same time, driven by terminal demand, export orders have become the norm in the upstream of the automobile industry chain, and the upstream and downstream of the industry chain outline a busy scene. According to data released by the China Association of Automobile Manufacturers, in January this year, domestic automobile exports increased by more than 40% year-on-year, continuing the rapid growth trend. In fact, in the past year, China's automobile exports have achieved a big jump. According to the data released by the China Association of Automobile Manufacturers, the export of total vehicles in 2023 was 4.91 million, an increase of 57.9% over the same period last year, ranking first in the world for the first time, and the contribution rate of exports to the growth of total automobile sales also reached 55.7%.
"At present, the layout of markets such as Europe, Southeast Asia, the United States and Russia is the focus of competition among car companies." Cui Dongshu, secretary general of the National Passenger Car Market Information Association, told reporters. "On the one hand, there is huge demand from foreign markets." Zhang Xiang, director of Vodafoe International Cooperation Research Center for digital automobiles, told reporters, "On the other hand, the domestic auto market is very volume, in the case of market demand can not digest so much production capacity, many car companies will turn to overseas to seek a way out, in addition, with the rapid development of the domestic new energy automobile industry, cost-effective advantages gradually highlighted, which makes' Chinese car 'overseas with more competitiveness." " In Zhang Xiang's view, some head car companies with scale advantages and overseas experience will export more and more in the future, which is a trend. Since the beginning of this year, a number of car companies have revealed their overseas market layout in 2024.
"In 2024, Changan Automobile will introduce more than 7 new energy products such as Avita 11, Lumin and CD701 in the Southeast Asian market, and complete the construction of more than 530 channel contacts; In the European market, Avita 11, Deep Blue S7, C327 and other new energy products will be introduced successively. And speed up the entry into Australia and New Zealand, South Africa, Israel and other blank markets." The person in charge of Changan automobile told reporters. The person in charge mentioned: "This year, Changan Automobile will also make great efforts to build and optimize the global operation system, promote localized operations, launch the first overseas base 'Thailand new energy base', and simultaneously set up three local companies and localized operation teams in Thailand, Changan Automobile East Asia, Changan Thailand sales, Changan Thailand parts." In addition, we will build manufacturing bases in Europe, the Americas and other places to improve the global capacity layout." Saic, the company previously said that in 2024, SAIC's overseas sales target is 1.35 million vehicles, SAIC will have more than ten new energy vehicles put to sea, and it is expected to complete the site selection of SAIC's European plant in 2024.
In addition, the GAC Aeon Southeast Asia Export Distribution Center under GAC Group was officially opened and the first container shipping ceremony of the Thai factory was held in Guangzhou Hualong not long ago. The GAC Aean official said that the first overseas factory independently built and operated by GAC Group has entered the trial production stage, which is a key step in the internationalization of GAC Group, and will form a new development pattern with Thailand as the center and radiation in Southeast Asia. In addition, driven by the car companies going to sea, parts companies in the fields of battery, chassis, thermal management system also accelerated the rush to overseas markets, actively expanded production, built factories, and promoted the internationalization strategy.
